Implant Open Day

Hi ​@SSC1Great to hear you're looking to set up an open day. This is a great way to attract patients to the practice. I wanted to list a few tips I give to sites when planning an open day. 
 

• Don’t only rely on new patients but invite your existing patients as well. The average patient is only aware of approximately 40% of the services you provide, so the likelihood of them not being aware that you offer implants is high. You can send out a campaign through Dentally and the patient's report segments.
• It’s going to be a busy day, so look to get as many people booked in for their next appointment before they leave or agree a time to give them a call next week to discuss options. (This doesn’t have to be an implant but could be a Hyg appointment to keep them engaged) 
• Goodie bags are a great idea, focus on preventative dental care and you can not go wrong. 
• Follow up is key, the following week make sure you have your TCOs chasing up each patient that came to see as well as those that may have booked in but didn’t attend. 
• Understand exactly what it is you want from new open day patient. If they decide they don’t want an Implant, do you want to keep them as a general patient? Letting them know about membership plans in your goodie bag, is a great way to help with this.
  
  Lastly, try to make the day fun when the patients are in the waiting room, don’t just let the Rec team sit behind the desk but get them chatting to the patients in a more relaxed environment so they feel welcomed.